2014

The Virgin Way: Everything I Know About Leadership

by Richard Branson

Courage doesn’t come from an absence of fear; it comes from being afraid and moving forward anyway. I want you to see how far you can go. A funny thing happens when you focus on work that you love; more soon starts to appear. Like attracts like. Plus, that intersection between enjoying what you do and getting paid to do it is the sweetest place of all.

Core Learnings
01

Courage doesn’t come from an absence of fear; it comes from being afraid and moving forward anyway. I want you to see how far you can go.

02

A funny thing happens when you focus on work that you love; more soon starts to appear. Like attracts like. Plus, that intersection between enjoying what you do and getting paid to do it is the sweetest place of all.

03

If you think your idea is too big to start without funding or a full-time commitment, you're thinking too far ahead of yourself. Scale the idea back to its core and start immediately.

04

Most reasons to delay are invalid if you get right to the core: no time, no money, no audience. These are all future concerns, which make it hard to start anything. Worry about those things later or not at all. Make small decisions at first, and start moving in a direction that feels right.

05

Sometimes, in order to stay true to yourself and your values, you need to innovate through change. And sometimes that means stopping and stepping back for a while.

Top Highlights
"Courage doesn’t come from an absence of fear; it comes from being afraid and moving forward anyway. I want you to see how far you can go."
"A funny thing happens when you focus on work that you love; more soon starts to appear. Like attracts like. Plus, that intersection between enjoying what you do and getting paid to do it is the sweetest place of all."
"If you think your idea is too big to start without funding or a full-time commitment, you're thinking too far ahead of yourself. Scale the idea back to its core and start immediately."
"Most reasons to delay are invalid if you get right to the core: no time, no money, no audience. These are all future concerns, which make it hard to start anything. Worry about those things later or not at all. Make small decisions at first, and start moving in a direction that feels right."
"Sometimes, in order to stay true to yourself and your values, you need to innovate through change. And sometimes that means stopping and stepping back for a while."
"You have to change your paradigm from consumption to creation. Then the possibilities are limitless."
"Challenging myself and pushing against my fears are two of my core values, and that won’t happen if I’m endlessly building client websites. If I don’t try new things and new directions, I feel like I’ll stagnate."
Action Items
  • →A funny thing happens when you focus on work that you love; more soon starts to appear. Like attracts like. Plus, that intersection between enjoying what you do and getting paid to do it is the sweetest place of all.
  • →If you think your idea is too big to start without funding or a full-time commitment, you're thinking too far ahead of yourself. Scale the idea back to its core and start immediately.
  • →Most reasons to delay are invalid if you get right to the core: no time, no money, no audience. These are all future concerns, which make it hard to start anything. Worry about those things later or not at all. Make small decisions at first, and start moving in a direction that feels right.
  • →People are drawn to leaders because they’re true to who they are and what they value. Their uniqueness is magnetic.

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