Good Strategy Bad Strategy: The Difference and Why It Matters

von Richard P. Rumelt

The author examines the concepts of good strategy (a succinct description of a situation or problem at hand, followed by directions for action in order to solve the problem or use the situation by using strengths, not exposing weaknesses and concentrating resources in order to successfully emerge at the other end), bad strategy (not "no strategy" or "strategy that does not work", but rather the ge